Tag Archives: Personal branding

Identifying a personal brand

I’ve been trying to figure out what I want to do next. I think I’ve been trying to figure this out for years. One tool I am using to help me answer this question is blogging. I have a semi-private blog that I use as a journal, where I can record my ideas, wants and frustrations in relative safety, since it isn’t widely read. The purpose is to try to sort out what I really want to do.

The Web 2.0 Wednesday post this week at the Bamboo Project Blog was about personal branding. I think I am one of those people who doesn’t really know what my personal brand is, or what I want it to be. One of the exercises suggested was to put my blog into Wordle to see what brand emerged in the tag cloud. Well, I didn’t like the results. I think that’s because this blog reflects what I am doing now, rather than what I want to be doing.

Then I put in my freeform ideas blog, and things became clearer.

Try it yourself, and see what emerges.

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Job searching 2.0

Recently, the Bamboo Project Blog posted an interesting series on using Web 2.0 tools to help with a job search. I haven’t had a chance to give these an in-depth read, but after a skim, these articles seemed to pack a lot of good advice. Here is the series:

LifeHacker also has some tips on how to find a job with RSS feeds. Also, whip your resume into shape with some help from the Brazen Careerist.