Identifying a personal brand

I’ve been trying to figure out what I want to do next. I think I’ve been trying to figure this out for years. One tool I am using to help me answer this question is blogging. I have a semi-private blog that I use as a journal, where I can record my ideas, wants and frustrations in relative safety, since it isn’t widely read. The purpose is to try to sort out what I really want to do.

The Web 2.0 Wednesday post this week at the Bamboo Project Blog was about personal branding. I think I am one of those people who doesn’t really know what my personal brand is, or what I want it to be. One of the exercises suggested was to put my blog into Wordle to see what brand emerged in the tag cloud. Well, I didn’t like the results. I think that’s because this blog reflects what I am doing now, rather than what I want to be doing.

Then I put in my freeform ideas blog, and things became clearer.

Try it yourself, and see what emerges.

3 responses to “Identifying a personal brand”

  1. Shannon, this is a really interesting twist that you discovered here that I’m going to write about as another alternative to the exercise. I really like the words that are turning up in your “want to do” journal, like “poetry,” “imagine,” “write” and “thinking.” I’d have been curious to see the two side-by-side and to see what you thought about the differences between the two. Thanks for a great idea with this!

  2. […] Exercise: Identifying a personal brand […]

  3. I do agree with that you have written in this post

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